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Cortado Named "Cool Vendor" by Gartner Analysts

Cortado Named "Cool Vendor" by Gartner
in Two Categories

Gartner, a leading analyst firm, has named Cortado in two of its Cool Vendor reports. Gartner defines a cool vendor as a company that offers technologies or solutions that are: Innovative, enable users to do things they couldn't do before; Impactful, have, or will have, business impact (not just technology for the sake of technology); Intriguing, have caught Gartner's interest or curiosity in approximately the past six months.


Cortado achieves these requirements with two of its products.

» Cortado Workplace, included in the "Cool Vendors in Imaging and Print Services, 2010" report, is a free cloud-printing service that enables users to print from laptops and PCs, as well as BlackBerry, iPhone, iPod Touch and iPad mobile devices, to any printer via Wi-Fi networks or Bluetooth. Mobile and remote workers can take full advantage of cloud print services ensuring they can print anywhere, anytime, regardless of which mobile device or printer is available.

» Cortado Corporate Server, included in the "Cool Vendors in Enterprise Mobility, 2010" report, allows organizations to integrate smartphones into their existing IT infrastructure. This helps organizations deploy enhanced real-time collaboration experiences for mobile employees. Thanks to its Virtual Desktop Processes technology, Cortado extends the availability of current desktop processes to smartphone devices, enabling organizations to provide mobile users with corporate desktop functionality such as printing and data access.

 




Cortado at the Gartner Symposium/ITxpo 2010

Meet Cortado at the industry's most important gathering of CIOs and senior IT executives.

» 17 - 21 October 2010

Orlando, Florida


» 8 - 11 November 2010
Cannes, France









Cool Vendors in Imaging and Print Services, 2010

Pete Basiliere, Sharon McNee, Cecile Drew, SJ Chae, Vishal Tripathi

"Print is dead. Long live print." Because electronic media, ranging from the Internet to mobile phones, are the primary means of communications for many enterprises, it would be easy to overlook print media. Our multinational Cool Vendors illustrate how print is changing and remaining a relevant form of communications.

Key Findings

  • 3D printing continues to gain traction in the market as traditional printer manufacturers begin offering new devices and more service bureaus spring up to capture market share.
  • Cloud printing services shift the office print business model from ownership to shared access, enabling mobile and remote workers to print critical documents wherever they are, whenever they need them.
  • Incremental improvements in office printing technologies by new technology providers are cutting costs, reducing the environmental impact and extending the value of printers and fax devices.
Recommendations

  • Pilot these emerging technologies where the business case supports a critical customer communication or offers an enterprise process improvement.
  • With many enterprises cutting back on spending and not improving existing processes, there is an opportunity to leapfrog competitors with an investment in these Cool Vendors.

What You Need to Know

Many people see the ashes of newspapers and magazines and proclaim that "print is dead." They argue that only electronic media will grow as the preferred means of communication. Such vision is short-sighted.

Digital print lives and, in some arenas, actually thrives. Hardware and software vendors are redefining print so it is not just "better, faster, cheaper" but also more versatile, personalized and relevant. Cloud printing service providers such as Cortado enable people to print what they want, where they want and when they want. Cloud printing shifts the paradigm from owning the printer to accessing one only when print is needed.

The office print evolution continues as providers such as Cartridge Junction, InkTec and Pulsar enable organizations to better manage print costs, improve productivity and create more-efficient business processes.

As if to prove the pundits wrong, the emerging 3D printing technology continues to grow. 3D printing has entered the mainstream with HP's recent decision to sell its brand of 3D printers, while portals such as CloudFab now enable anyone — consumers as well as engineers and marketers — to easily order 3D models and parts.


Read the complete report »

©Gartner, Inc. and/or its Affiliates; Publication Date: 5 April 2010
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